Noise levels can play a major role in dining experience

Noise can make or break a dining experience, according to a laboratory study replicating  common noise levels in restaurants.

The acoustic experts say the study proves that high noise levels can play a major part in a dining experience – along with the quality of the food and restaurant service.

Our study not only shows that relaxing music at low noise levels increases food enjoyment but indicates that even ‘normal’ background noise levels in restaurants can be unpleasant to diners. We do not always recognize the cumulative effect of noise to our stress or annoyance levels, but we see how every one of us has sensitivity to noise in different ways.”

Mahmoud Alamir, Lead author, Flinders University PhD candidate

The study considered factors such as age, gender and noise sensitivity to background noise.

Accordingly, noise-sensitive people, as well as older people and females, reported lower enjoyment of food when there is elevated background noise.

Flinders University acoustic engineer and study co-author Dr Kristy Hansen says the results highlight the importance of noise management strategies in restaurants to provide better dining experiences.

This could include more practical acoustic design of dining areas to suit different groups of people. Quiet dining areas should be considered for older and noise-sensitive people.”

Dr Kristy Hansen, Acoustic engineer and study co-author, Flinders University

The international research group plans to release more information and guidelines on ‘healthy’ noise levels.

The effect of type and level of background noise on food liking: A laboratory non-focused listening test (2020) by MA Alamir and KL Hansen has been published in Applied Acoustics (Elsevier)  DOI: 10.1016/j.apacoust.2020.107600

Also see, The effect of age, gender and noise sensitivity on the liking of food in the presence of background noise (2020) by MA Alamir, A AlHares, KL Hansen, A Elamer in Food Quality and Preference (Elsevier) DOI: 10.1016/j.foodqual.2020.103950.  

Source:
Journal reference:

Alamir, M.A., et al. (2020) The effect of age, gender and noise sensitivity on the liking of food in the presence of background noise. Food Quality and Preference. doi.org/10.1016/j.foodqual.2020.103950.

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